Hungry For Better

In spring 2024, I updated the Hungry for Better brochure, condensing it from 32 to 24 pages by removing redundant photography and refining copy. I handled layout, content hierarchy, and visual cohesion, creating a more concise and engaging document that aligned with the brand.

2024 Traditional Calendar

Over six years at US Foods, I designed multiple calendar formats, including 4-Panel, Desk Blotter, At-A-Glance, and Traditional. The 2024 Traditional Calendar featured in-house photography of products, culinary equipment, and supplies, and I handled layout, image selection, and design to showcase the brand effectively across all pages.

2021 CSR Report

The 2021 CSR Report is a 60+ page publication, I used a consistent three-column grid and US Foods’ primary and secondary brand colors to differentiate sections. I created custom icons, graphs, and charts to clearly communicate data and reinforce the report’s visual identity.

Shrimp Sizing Guide

I designed a custom “actual size” shrimp poster for chefs to use during live events, ensuring accurate size comparisons for real shrimp.
Case Study included.

News To Know Trifold

The US Foods’ seasonal newsletter highlights food trends, recipes, internal events, and messages from head chefs. My layout and design ensured readability, visual hierarchy, and alignment with brand standards across each edition.

Women's Foodservice Forum

The annual booklet for US Foods’ Women’s Foodservice Forum showcases award-winning female associates. For the layout, I emphasized readability, brand consistency, and a polished presentation for event attendees.

Flyers

This is a variety of flyers for multiple clients, including both single-page and double-sided layouts. These projects offered opportunities to explore layout variations, create custom iconography, and maintain brand consistency across multiple pieces.

Posters and Signage

I’ve designed a variety of large-scale projects, including in-store posters, billboards, signage, and promotional displays. This selection highlights my ability to create impactful, brand-consistent visuals across multiple formats.

Swag and Logos

Custom event and promotional swag, from napkins for the President’s Cup to stickers and magnets for Food Fanatics Live. I also created logos applied to trucks, invitations, and apparel, ensuring consistent branding across diverse materials.